Essay on A Look at Various Leadership Styles - 1137 Words

There has been debate over what constitutes a leader so there is no wonder that the styles of leaders vary. Leaders must be able to motivate, mentor, coach and inspire others to reach organizational goals. Leadership style is the manner and approach of providing direction, implementing plans, and motivating people (Medina, 2011). All leaders of effective groups have four characteristics in common. First, they provide direction and meaning to the people they are leading and are responsible for keeping team members aware of important stated goals and objectives (Howard, 2005). Second, they generate trust by acting in an honest manner that creates an environment of trust (Howard, 2005). Third, they prefer action and risk taking and are†¦show more content†¦I currently manage a total of twenty-seven employees and have three who directly report to me. There are twenty-four who are at the other branches and are mostly managed via e-mail, memos and an occasional visit from me. The three in my office are quite diverse, Ann, a recently married young mother, Linda, a near retirement age older lady and Rohan, a recently immigrated Hindu young man. It is necessary to be participative in my style of leadership and use emotional intelligence to manage my relationships with them in a mature and constructive way. I must listen to their needs and we come to a solution without having a negative impact on their daily workload. My transactional leadership style is used with all three employees but I have to rely on it mostly with Ann, my youngest employee. Consistently her role as a dispatch clerk must be clarified and reiterated. She is not an employee who responds well when her mistakes are exposed, but responds best when she is shown how to accomplish the goal and correct her errors. I have learned that I have to monitor her progress toward goal achievement or she will miss the mark. Her rewards are in direct relation to her accomplishments, and when she misses the go als, we come up with new strategies to achieve them. Now years later, I understand that in order to motivate her, I must use different tactics that respond to her willingness to make goals but her inability to achieve those goals on her own. Linda is anShow MoreRelatedWeek 7 Leadership Paper1424 Words   |  6 Pages Synthesis Paper: Leadership RES -811 April 22, 2015 Leadership Paper This paper will create a dialogue concerning the following articles and synthesis them to generate a discussion of the common themes that run throughout them, as well as understanding the conclusion of all three articles when taken as one entity. Article 1: Fearless Dominance and the U.S. Presidency: Implications of PsychopathicPersonality Traits for Successful and Unsuccessful Political Leadership by S.O. Lilienfeld, IRead MoreCompany Analysis : Pepsico And Coca Cola1471 Words   |  6 PagesGuyette Introduction Various organizations around the world have a lot of share in the market. These organizations try to make sure that, they work in such a manner that, they have a competitive advantage in the market. Here, in the present paper, the discussion shall include two organizations. The first organization is PepsiCo and the second organization considered here is Coca Cola. These organizations are in the beverage industry and also provide various kinds of food products to theRead MoreLeadership Scale For Sports Developed By Chelladurai And Saleh1274 Words   |  6 Pages Leadership has an impactful presence on the participation of sport. Various leadership styles and tendencies are displayed by coaches and administrators and we look to examine how these dimensions of leadership correlate with participant responsiveness, satisfaction, and motivation. 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According to him, there are various kinds of supervisors and employees, but the mostRead MoreLeadership Styles And Staff Retention1156 Words   |  5 Pages1.0 Title The working title of this research is initially drafted as – Leadership Styles and Staff Retention: How leadership styles affect staff retention? 2.0 Background of the Study Leadership is an incremental component that centers the existence, survival and functioning of any group or organisation. Indeed, the organisations recognise that their success is highly-dependent upon the quality and effectiveness of this dimension. There are two main functions that leaders are bounded to performRead MoreThe Elements Of Leadership And Management Essay1644 Words   |  7 Pages There are various tools such as character traits, influence, persuasion, and change which can help an effective leader manage. A manger/leader should be prepared to persuade and influence others by using their character traits. 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That is mostly likely that when you research leadership traits you come across various opinions; among themRead MoreLeadership Goals And Strengths And Weaknesses1214 Words   |  5 Pages Leadership theories in and of themselves carry negative and positives characteristics. Within the various theories lie strengths and weaknesses that when applied to complex problems can highlight each one respectively. As I examine a few theories, I will look at the strengths and weaknesses of each and determine when and with which situation would these theories best be utilized. Collective leadership or distributive leadership, and leader-member exchange are both theories that incorporate specificRead MoreThe 7 Habits Of Highly Effective People Essay1468 Words   |  6 PagesLeadership is a process whereby an individual influences a group of individuals to achieve a common goal. The texts that I read in courses throughout the program influenced me greatly. One of my favorite texts was Covey’s, The 7 Habits of Highly Effective people. Ever since, I have been working on those habits and have found them to be very effective in my leadership role. The 7 Habits of Highly Effecti ve People (Covey, 2004), the author discussed how effective leaders habits lead to grow from dependenceRead MoreVisionary Leadership : Vision And Values Essay1462 Words   |  6 PagesVisionary Leadership Visionary leadership focuses on encouraging people to believe, and helping them carry out the vision of the organization. According to Tompkins, Visionary leadership theory holds that those in position of responsibility must develop a clear vision of organizational success, articulate the values by which success will be achieved, symbolize vision and values in everything they do, and inspire organizational members to adopt the vision and values as their own (Tompkins, 2005).

The Problem Of Human Trafficking - 982 Words

The answer when it comes to what leads a runaway child to being trafficked, why the runaways do not seek help, and if the runaways should be punished in the eyes of the law, is simple at best. These issues are not sugar coated, they are not for the faint of heart, and they will make you fear for your safety or your child’s safety. The children deserve to be loved, they deserve to have justice brought against their perpetrators, and they deserve to have people to turn towards. Human trafficking is a disturbing epidemic that is sweeping across our nations, seeping through the cracks of our houses, and stealing the innocence away from our children. I would like to say that it is very hard to lure a child into this growing, sickening hype. Yet, it is very easy to grasp the emotions of a runaway and lead them to believe that trafficking is a new and exciting way to better themselves. A runaway is already in a disturbed mental status or she would have not resorted to leaving her hom e in the first place. She is possibly being abused at home or is coming from a poverty-stricken family. She also may have a boyfriend who is telling her that he has a life for her that is a great and exciting proposition. If she does not have a boyfriend then she could meet a stranger on the street who tells her the same. She is depressed, lonely, and looking for love. Therefore, this seems like a great idea to her. Yet, when she is faced with the reality of what the job actually entails, she is leftShow MoreRelatedThe Problem Of Human Trafficking1498 Words   |  6 Pagesthese problems. Taking a closer look at an ongoing issue highly prevalent in our world today, it is easy to see that other issues feed off it, and can contribute to the issue at hand. The issue I want to focus on is human trafficking. 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The people of Bangladesh are in needRead MoreThe Problem Of Human Trafficking1283 Words   |  6 PagesWhen it comes to the topic human trafficking, mostly everyone knows that it has a lot of history to its name. According to ben skinner, â€Å" there are more slaves in the world today then ever before†(E. Benjamin pg. xi). There have been many inci dents and cases with human trafficking such as, sex trade, smuggling, violence, etc. Today, one can show how real is Human Trafficking. This paper details the big enigma exist todays date, that Human Trafficking is real. Trafficking can happen in almost everyRead MoreThe Problem Of Human Trafficking1439 Words   |  6 Pages Though it may be receiving more attention in recent years, it could be argued that the complete magnitude of human trafficking is still not fully comprehended. Professor of Epidemiology, Rezaeian Mohsen, has stated that, â€Å"The ultimate intention of human trafficking is to give illegitimate power to a human being in order to force another human being to be a subject of modern slavery i.e. prostitution, sexual exploitation, forced labor, slavery, etc.† (Mohsen, 2016, p.36). This type of illegitimateRead MoreThe Problem Of Human Trafficking1080 Words   |  5 Pagesinevitable. The thought of writing my essay was frightening enough but deciding on a topic and searching for sources was a completely different story. After a few sleepless nights, I finally decided on my topic, human trafficking. I chose this topic because I believe human trafficking is a problem not only in America but worldwide and needs to be taken seriously. My strong dislike for research papers is not someth ing to hide but I am hoping for the best for this essay and the class. 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It has been made big market of human trafficking. Human trafficking is the third big benefitted industry in the world. At least million of children using in the prostitution for-profitRead MoreThe Problem Of Human Trafficking1387 Words   |  6 Pagesyears’ human trafficking has recogn ized as major illegal and problematic activity within the criminal justice system throughout the United States and a majority of the world. Although much attention has been paid to the worldwide aspect of human trafficking it is important to realize its domestic prevalence. According to ------------------ and estimated 200,0000 to 300,000 immigrants are trafficked illegally within the United States from impoverished countries. The topic of human trafficking has provedRead MoreThe Problem Of Human Trafficking2103 Words   |  9 PagesHuman Trafficking Introduction The problem of human trafficking affects many countries around the world. In practice, it is a transnational organized crime in which participants have networks in different countries where they source and sell their victims. Human trafficking has adverse effects on the victims as well as the entire society. Accordingly, many countries have implemented different policies in an effort to combat this social concern. Despite these policies and intervention measures, humanRead MoreThe Problem Of Human Trafficking1168 Words   |  5 Pagesa form of what we know today as human trafficking. The trafficking in persons is a form of modern day slavery, and exploits it’s victims into a slavery type setting such as manual labor or for commercial sex purposes. Many adults and elderly make up a great number of the humans that are trafficked each year, but the general population is children since they are usually helpless and are easier to manipulate since they are still in the ages of lear ning. Trafficking people is a very serious crime and

Literature Review on True and Fair View

Question: Discuss about theLiterature Review on True and Fair View. Answer: Introduction The true and fair view (TFV) concept whose origin can be traced back at least to the Joint Stock Companies Registration and Regulation Act of 1844 (UK), that required preparation of full and fair balance sheets is still integral to corporate financial reporting regimes in the UK and many other English speaking countries of the world. It evolved as a device for curtailing the unscrupulous activities of corporate opportunists that impeded the efficient functioning of corporate capitalism - a modern western European phenomenon which originated in the sixteenth century and was exported to the rest of the world by political colonialism and economic empire-building (Zeff, 2016). Since the issuance of the European Communitys Fourth Directive in July 1978, this concept has also been extended to the nations of the European Economic Community5 and more recently adopted by the Nordic countries as well.6 Notwithstanding the widespread application of this term, its interpretation has been the sub ject of dispute between accountants and lawyers ever since it was formally introduced by the Companies Act 1948 (UK) and the purpose served by it remains unclear. In Australia, the TFV concept has been in the companies legislation since the Victorian Companies Act of 1890.8 Following the amendments to the Corporations Law 1989 emanating from the Corporate Law Economic Reform Program 1997-1998; however, its status has been subordinated by the Australian accounting standards. The Corporations Act 2001 (Cth) now makes compliance with accounting standards mandatory (s296) and the TFV requirement is to be satisfied through the notes, only if necessary (s297). In addition, the statutory provisions of the Corporations Act 2001 (Cth) (previously referred to as the Corporations Law) that supported the TFV requirement (old s294 and Schedule 5) have also been repealed. The true and fair view concept is one of two competing but not mutually exclusive legal or professional standards for financial reporting quality that have been subject to debate on their meaning, use and importance. The other is present fairly in accordance with generally accepted accounting principles. While the former is closely identified with judgment and is used in the European Union, Singapore, Australia, and New Zealand, the latter is the standard for United States financial reporting and tends to be more rules based. The true and fair view legal requirement either overrides other financial reporting requirements (EU3 and Singapore) or is additional (Australia and New Zealand). Australia has similar colonial roots and tended to follow the U.K. example, especially in early legislation (Man Ciurea, 2016). However, both countries appear to be moving away from true and fair as a literal concept to a more technical meaning that also requires compliance with a set of rules include d a schedule of rules for auditing and accounting, together with the overriding requirement for a true and fair view. However, the Companies Act 1993, in conjunction with the Financial Reporting Act 1993, requires financial statements that comply with generally accepted accounting principles (GAAP) with an additional requirement of true and fair view. Prior to the passing of the 1993 Acts, it was suggested that companies could use the legislative power of true and fair view to avoid complying with GAAP. It is claimed that the 1993 legislation effectively removed this option for companies that are reporting entities. Thus the true and fair view rule is no longer overriding, but co-exists with GAAP in that, while complying with GAAP is a legal requirement, directors still have the obligation to provide additional information to ensure that the financial reports represent substance as well as form. Following a diverging path from U.K. influences, the scholars also uses the terms fairly reflect and fair presentation and states that the terms are equivalent. This may possibly signal a move away from true and fair view towards the U.S.A. requirement for fair presentation. The mainly prescriptive literature suggests that countries that require compliance with true and fair view tend to address and interpret the concept according to country-specific historical, social, cultural, legal, political and economic roots and environments. This has been confirmed by earlier empirical research. Thus the concept has been described as a formula for international disharmony and as an exercise in dehumanization. Yet the disharmony may not be confined to different national cultures, but may include within-country groups. If terms such as true and fair view and present fairly have different meanings for different participants in financial accounting, they may contribute to an expectations gap. This gap is defined here as the difference between the perceptions and expectations users have of general purpose financial statements quality and meaning, and the quality and meaning of general purpose financial statements the accounting profession prepares and audits. Nobes (2 015) describes this succinctly as the gap between what financial statements mean and what many non-accountants think they mean. Although the audit expectation gap has been extensively researched, the financial reporting gap has the potential to be more extensive and more misleading to users. The audit gap arises from differing interpretations of an auditors role, whereas the financial reporting gap may exist because of a persistent lack of truth in GAAP itself or from a gap in perceptions of standards for financial reporting quality held by financial statement users, preparers and auditors The true and fair view concept has not been authoritatively defined. Some approaches to definition consider true and fair view in relationship to its individual components. The scholars raise the question of whether the terms true and fair together amount to more than their separate parts and suggests neither presupposes the other. Although Nobes and Parkers 1991 survey of U.K. auditors concluded that the majority of auditors distinguished between the terms true and fair, their 1991 survey of U.K. directors found most saw true and fair view as a hendiadys. () found Australian directors also did not distinguish between true and fair. Tracing the true and fair view concepts history in Australia, Parker (1994) concluded that the term had become an exercise in deharmonisation between Australia and the U.K. Scholars came to a similar conclusion when they compared the U.K. findings of Nobes and Parker (1991) on auditor perceptions with those of an Australian study. As reported by () the survey of Australian auditors found, in contrast to Nobes and Parkers U.K. findings, that only 7 per cent of Australian auditors as opposed to 80 per cent (U.K.) distinguished true from fair. Piketty and Ganser (2014) saw this difference as evidence that the attitudes to true and fair view in the two countries differed as a result of accounting practices drawing apart, con- firming the cultural and contextual nature of accounting. Giordano-Spring, Martinez and Vidal (2015), found that, like their Australian counterparts, most New Zealand auditors also saw true and fair as a hendiadys. This result is also consistent with much of the descriptive literature. In the US we have recently witnessed the collapses of Enron and WorldCom. In Australia we have had HIH, One.Tel and Harris Scarfe. While there has been a tendency to blame the auditors, these disasters have not been caused by auditing practices. Bad management is inevitably a root cause. But misleading accounts serve to exacerbate the destruction, with investors buying and selling on the stock exchange unaware of what the accounts are failing to disclose (Denoncourt, 2015). Something is seriously wrong when the financial statements of apparently healthy but, in reality, doomed companies have largely complied with the demands of accounting standards. The Corporations Act 2001 requires that financial reports of Australian public companies to both comply with accounting standards and give "a true and fair view" of the financial position and performance of the company. If there is a conflict between the two requirements, then the true and fair view must be reflected through further information incorporated in the notes to the accounts. The explanatory memorandum which accompanied the 1998 amendments to the Corporations Law, inserting a reference, for the first time, to "the financial position and performance of the company", stated that this approach was viewed as being consistent with "information that is relevant to the assessment of performance, financial position and financing and investing" (Edwards, 2013). A move to market value and economically realistic accounting, through a "mark to market" approach, is necessary to give such a true and fair view. Some say that this would bring in too much subjectivity and too much judgemen t and ought therefore to be categorically rejected. There is no agreement or authoritative court judgments on what true and fair view means. The requirement is to give a true and fair view not the true and fair view, so that there may be a range of acceptable views in any given case. But just because we cannot find a one size fits all definition doesn't mean that we are entitled to render the concept totally devoid of content and therefore useless. Whether or not mark to market accounting is adopted, it is beyond argument that in many cases compliance with accounting standards can and does produce grotesque and misleading accounts that in no way comply with the true and fair view requirement (Giordano-Spring, Martinez Vidal, 2015). It's clear from recent evidence that, in practice, those who audit our companies either don't understand, or, more alarmingly, choose to ignore their legally mandated obligations to do just that. The ability to sidestep such crucial legislative requirements is made possible by the fact that the ASIC either cannot, or will not, enforce the law. The ASIC believes it would be a very heavy burden to require every board of directors to separately enquire whether any set of accounts which complies with accounting standards also reflects a true and fair view. Yet the assumption of this burden is a legal requirement. In failing to enforce the law, the ASIC is suggesting that it is never possible to demonstrate that directors did not take all reasonable steps to comply with the true and fair view requirement (Lee, 2015). Australia is not alone, and certainly not the worst offender. Until recently in the US heavy reliance has been placed on accounting standards, there having been no requirement to provide a true and fair view. Using as an example aircraft market prices pre and post September 11, 2001, Walter Schuetze, the former chief accountant of the Securities and Exchange Commiss ion, highlighted the problems with the US approach in his testimony to a Senate committee earlier this year. Pre September 11, the major airlines, to the extent that they own aircraft instead of leasing them, had, on their balance sheets, aircraft at the cost of acquiring them. Post September 11, the market prices of each aircraft fell about 50 per cent say from $100 million to $50 million. Yet, under the US rules, those airlines continue to report each aircraft on their balance sheets at $100 million. Under mark to market accounting, he claims, each aircraft would be reported on the balance sheets at its real value of $50 million. It is no wonder, given recent events that the law in the US has recently changed to require CEOs and CFOs to certify, in effect, their belief that the company's accounts are true and fair. The real challenge for all of us now is to persuade directors, auditors and the ASIC to better understand what the law requires and to encourage the ASIC to take appropriate steps to enforce it (Maynard, 2013). The current debate highlights just how poorly served the investi ng public is by auditors. In other markets, we have focus groups to ensure that the customer's needs are targeted and satisfied. In the securities market the investor is the customer. But, in this market, unlike any other, the customer continues to be patronised by the arcane world of auditing practices, and doubly so because of the ASIC's failure to police accounts according to legislative requirements. Reference List and Bibliography Ahmed, W. (2013). Analysis of Factors Present in Financial Reporting Standards Leading to Manipulate True Fair View of an Entity's Financial Statements.Browser Download This Paper. Blankespoor, E., Linsmeier, T. J., Petroni, K. R., Shakespeare, C. (2013). Fair value accounting for financial instruments: Does it improve the association between bank leverage and credit risk?.The Accounting Review,88(4), 1143-1177. Burton, G. F., Jermakowicz, E. K. (2015).International Financial Reporting Standards: A Framework-Based Perspective. Routledge. Caria, A. A., Silva, A. M., Gomes, D. R. R., Oliveira, L. C. A. M. (2016). Accounting as an Information System. InMBA(pp. 125-156). Springer International Publishing. Chambers, R. L. (Ed.). (2014).An accounting thesaurus: 500 years of accounting. Elsevier. Denoncourt, J. A. (2015).Patent-backed debt finance: should company law take the lead to provide a" true and fair" view of SME patent assets?(Doctoral dissertation, University of Nottingham). Edwards, J. R. (2013).A History of Financial Accounting (RLE Accounting)(Vol. 29). Routledge. Edwards, J. R. (2014).Twentieth Century Accounting Thinkers (RLE Accounting). Routledge. Erb, C., Pelger, C. (2015). Twisting words? A study of the construction and reconstruction of reliability in financial reporting standard-setting.Accounting, Organizations and Society,40, 13-40. Giordano-Spring, S., Martinez, I., Vidal, O. (2015). Historical Cost vs. Fair Value to Measure INCOME in Accounting.Comptabilit-Contrle-Audit,21(3), 119-148. Haupt, M., Ismer, R. (2013). The EU Emissions Trading System under IFRSTowards a True and Fair View.Accounting in Europe,10(1), 71-97. Jiang, J. X., Wang, I. Y., Wangerin, D. (2017). How Does the FASB Make Decisions? Agenda Setting, Individual Board Members, and Fair Value Accounting. Lee, T. A. (2015). Accounting and the decision usefulness framework.The Routledge Companion to Financial Accounting Theory, 110. Man, M., Ciurea, M. (2016). Transparency of Accounting Information in Achieving Good Corporate Governance. True View and Fair Value.Social Sciences and Education Research Review,3(1), 41-62. Maynard, J. (2013).Financial accounting, reporting, and analysis. Oxford University Press. Nobes, C. (2015). IFRS Ten Years on: Has the IASB Imposed Extensive Use of Fair Value? Has the EU Learnt to Love IFRS? And Does the Use of Fair Value make IFRS Illegal in the EU?.Accounting in Europe,12(2), 153-170. Onesti, T., Romano, M., Taliento, M. (2015). Acquisition-type or merger-type accounting? Further insights on transactions involving businesses governed by the same party (-ies).FINANCIAL REPORTING. Piketty, T., Ganser, L. J. (2014). Capital in the twenty-first century. Piketty, T., Ganser, L. J. (2014). Capital in the twenty-first century. Zeff, S. A. (2016).Forging accounting principles in five countries: A history and an analysis of trends. Routledge.

Marketing and Customer Orientation free essay sample

Discuss what is meant by the term â€Å"customer orientation† for an organisation in the context of the marketing mix. Please discuss two elements of the marketing mix and illustrate your answer with examples of products or brands of your choice. This essay is for discussing customer orientation and analysis how customer orientation works. During this essay, I will show you what is customer orientation and compare it with other different orientations. In addition, I will talk about marketing mix in customer-oriented organization. Finally, I will show you two brands as example for discussing and comparing about their marketing mix. â€Å"Customer orientation† means an organization, which is running by producing or providing affordable goods or services then making customers satisfying and raise the customer value. â€Å"Competitor orientation† is an opposite mode to compare with â€Å"customer orientation†, as competitor oriented organization, they paid more attention on what did their competitors do and how to do a better work than their competitors. There’s another orientation called †marketing orientation†, it is a kind of mode between customer orientation and competitor orientation, not only concern about what their customer need, also care about how to make them more competitive than their competitor, they do keep a balance in both customer orientation and competitor orientation. As companies and organizations, they need to choose proper marketing tools what are depend on their orientation. So, â€Å"marketing mix† is often crucial when determining a product or brands offer. Normally, â€Å"marketing mix,† means McCarthy‘s 4Ps theory, which is included Price, Product, Promotion, and Place. Afterward, the 4Ps have been expanded to the 7Ps and even more. There is another theory, which is called 4Cs; Robert F. Lauterborn put this theory forward. This theory is involved Customers’ wants and needs, Cost, Communication and Convenience, different with 4Ps and 7Ps theory, the 4Cs put its emphasis on customers as a customer oriented version. Following is some comparing between 4Ps and 4Cs: (Roy McClean, 2012)  ·Consumer wants and needs (vs. Products) You cant develop products and then try to sell them to a mass market. You have to study consumer wants and needs and then attract consumers one by one with something each one wants. Author of the movie Field of Dreams, J. P. Cancilla may have exclusive rights to the phrase build it and they will come. In most cases, you have to find out what people want and then build it for them, their way.  ·Cost to satisfy (vs. Price) You have to realize that price measured in dollars is one part of the cost to satisfy. If you sell hamburgers, for example, you have to consider the cost of driving to your restaurant, the cost of conscience of eating meat, etc. One of the most difficult places to be in the business world is the retailer selling at the lowest price. If you rely strictly on price to compete you are vulnerable to competition in the long term.  ·Convenience to buy (vs. Place) You must think of convenience to buy instead of place. You have to know how each subset of the market prefers to buy on the Internet, from a catalogue, on the phone, using credit cards, etc. Lands End clothing, Amazon Books and Dell Computers are just a few businesses that do very well over the Internet.  ·Communication (vs. Promotion) You have to consider the communication instead of promotion. Promotion is manipulative (ouch! ) its from the seller. Communication requires a give and take between the buyer and seller (thats nicer). Be creative and you can make any advertising interactive. Use phone numbers, your web site address, etc. to help here. And listen to your customers when they are with you. Actually, in my point of view, customer orientation has more advantages and it is good approaches, which can make their products, get into the marketing in a short time. By knowing what do customers need, the companies are able to adjust their marketing strategy as soon as possible for making customers satisfied. Moreover, customer orientation can motivate more creative during the produce. Because the customer oriented organization have undertaken more responsibility of customers, they are able to build a much more positive brand image in customers than other orientation, at the same time, customers can get more choices as well in the customer oriented marketing. As for being a customer oriented organization, marketing research is the most important part, as we know, research is the best way to know customers’ need for reaching customers’ expectation. In addition, classify product into different categories for making customers more convenience during there expend is neccesary, as well as satisfying customers who are in different classes and having consumption habit. What I need to emphasize here is, segmentation is assignable tool to be a customer-oriented organization. Not only it can put their product into an exact marketing positioning, also can make needs of customers into a more specific categories classified. For example, companies can put their customers into different groups by consider about geographical factors, age factors, gender factors, income factors, education background factors, social status factors, personality factors, lifestyle factors, behavior factors, nationality factors, religion factors, occupation factors and more. It is really influence an organization in a positive aspect, like finding out and developing more new business chances, and put their resources into marketing by a proper way. It does increase effective uses of their resources. The customer oriented organizations also need to improve customer value, for example, like providing services more than customers bought, keeping contact with customers even customers do not spend money at their organization at these moments, trying keep customers’ costs lower and lower on their product than a same of other, having actions after customers give advises and complaints†¦ As a successful customer oriented organization, they must earn trust and customer loyalty from their customer as the first step. Then build a strong positive image and finally keep a long-term friendly relationship with their customers. Next, I will show you two different brands and analyze them by marketing mix, from product and promotion these two aspects and simply compare them. Zara is a Spanish clothing and accessories retailer based in Arteixo, Galicia, and founded in 1975 by Amancio Ortega and Rosalia Mera. It is the flagship chain store of the Inditex group and the worlds largest apparel retailer as well. As we know, the biggest characteristic of Zara is the â€Å"fast fashion† mode. This amazing group can complete a mount of product from design, produce to ready for selling within only 15 days. Moreover, Zara can push over 120000 kinds of style in a year, but only a few mounts for each will be sold in one flagship store. It means, you may not able to find the cloth you had seen it few days ago, and when you were shopping in Zara, you can see the totally different clothes with last week. Actually, Zara is a typical customer oriented organization, they shows the newest fashion to customers even the fashion is just imitative fakes. They can let their customers catch fashion as soon as possible but do not need to afford the expansive costs as buying luxury brand. For these reasons, Zara does not need sales promotion to motivate customers consume, they have already built a strong customer loyalty and own a positive public relations, customers always can get something within their budget at Zara. Also, Zara let all their customers know, most of their clothes are made in Europe for showing their lineage. As for another brand, Gucci is an Italian fashion and leather goods brand, part of the Gucci Group, which is owned by French company Kering formerly known as PPR. Gucci was founded by Guccio Gucci in Florence in 1921. As everyone knows, Gucci is a luxury brand and lead the top fashion nowadays, their products are only provide to high consumption of social classes by a quiet expansive price. But even the price is not affordable, they still attract a mount of customers by their Luxurious,simpleness and top fashion design. Not only it is a symbol of luxury, it also reflects a high level taste of fashion. There is no doubt that Gucci always keep their products in a superior quality for being a luxury brand. Moreover, Gucci is really good at making use of celebrity effect for raise their brand value, and Gucci always let their customers feeling that, Gucci means the upper class. I have to say, it is really a smart promotion method, which combine public relations and advertising —— make a equal between their brand image and luxurious by let celebrities to be their advertise. So even I do not think Gucci is a pure customer orientation, they do make a great success in their field. Actually, Zara and Gucci are both fashion brand but have total different marketing positioning. Gucci is in a brand group who truly lead the top fashion, and produce high-end and exquisite product. Different with Gucci, Zara is just produce â€Å"fake fashion† by imitate, but can make a huge profit by the marketing mode. I cannot decide which one is better, but they are both successful that we cannot deny. In the paragraphs above, I have talked definitions about customer orientation, competitor orientation and marketing orientation. Then, I discussed about marketing mix and compared 4Ps theory and 4Cs theory. Afterward, I talked about advantages and necessary elements for being a customer oriented organization. At the final part of my essay, there are two successful brand were showed by me and I compare the different mode of them in the last paragraph.

Social Context of Dementia Essay Example

Social Context of Dementia Essay Social Context of Dementia Name: Course: Institution: We will write a custom essay sample on Social Context of Dementia specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Social Context of Dementia specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Social Context of Dementia specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Instructor: Date: Social Context of Dementia Dementia refers to a decline in a person’s mental abilities such as memory and thinking capacity. It occurs because of the physical changes that occur on the brain due to damaged brain cells. This affects the person’s ability to perform their daily tasks. Dementia also affects communication and language, ability to pay attention, visual perception, judgment, and reasoning (Duggleby et al, 2009). One of the most common types of dementia is Alzheimer’s, which accounts for 60-80% of dementia cases. Alzheimer’s affects a person’s behavior, and this has a negative effect on the person’s health and social relationships. People suffering from dementia have problems remembering things, and this makes it especially hard for those living with them. Symptoms often develop slowly, and they continue to worsen. In this review I will discuss how dementia does not only affect a person’s identity, but it also affects family, friends and the community i n different ways. People suffering from Alzheimer’s are not able to take care of themselves properly because of the limitations of their cognitive abilities. This places a huge burden on the people who take care of them. The caregivers have to ensure that patients are okay, and they cannot leave the patients alone (La Fountaine et al, 2007). Caregivers experience physical, mental, psychosocial, and spiritual stress. Some of the physical problems caused by Alzheimer’s include a decrease in the response of the immune system, high risks of developing high blood pressure and cardiovascular diseases, high rates of depression and anxiety symptoms and sleep interruptions. Patients depend on their family members to take care of them, although some of them are institutionalized. Family members are saddened when the patient does not recognize them. Caregivers are often stressed and exhausted when taking care of patients. Some of them are in a dilemma, and do not know what to do since they have to take care of patients. This makes them feel trapped and helpless because they cannot find a solution to their problems. They have to alter their lives, and their social life changes. They do not have as much freedom as they used to since they have to take constant care of the patient (Duggleby et al., 2009). Spouses have a hard time dealing with their partners who have dementia, especially when patients have not been diagnosed. Patients forget their partners and they forget their responsibilities. The period before diagnosis is especially challenging and trying for families. It is a period of misunderstanding, irritation, conflict, and tension in the home. Spouses do not understand why their partners have to keep forgetting things, and the patients do not understand why their partners keep blaming everything on them. Memory loss is a big problem, and the person who forgets often feels frustrated (Duggleby et al., 2009). They have a hard time doing basic things around the house because they cannot remember. Before diagnosis, children are often irritated with the parent who has dementia and they resent them for the negative behavioral changes. Parents with dementia do not pay attention to their children. It is especially hard for children if their parents do not remember them. They do not understand why their parents have to behave the way they do, and this causes conflict in the home. It becomes worse when patients become inconsistent with their thoughts or how they talk. This inconsistent behavior is a good sign of suspecting dementia (Deliane et al., 2011). Caregivers have a hard time taking care of patients. Despite this, many caregivers find meaning and joy when taking care of their family members. They feel devoted to them, and they feel that they have to keep hope alive. Hope is important for caregivers who are taking care of their families. This is not only the case with caregivers who are taking care of patients with dementia, but also to the caregivers taking care of patients with terminal diseases. It balances the stress the caregivers experience and maintaining their well-being. It gives them an inner strength, and they feel motivated to keep on taking care of patients. It gives them the physical and mental strength they need to continue taking care of their patients. Caregivers hope that the patient’s condition will not get worse rather than hoping that it will improve (Deliane et al., 2011). The hope that caregivers have is more for themselves rather than for the patients. They are, therefore, concerned when this hope starts fading. They worry that they will not be able to go on, and they will not find the encouragement they need to continue. Caregivers have to find ways of renewing their hope. They talk to other family members, friends, and people who are going through the same things that they are experiencing. Caregivers learn from one another and encourage each other. Caregivers renew their hope by coming to terms with the situation. They learn more about the condition and understand it better. They learn things such as maintenance and treatment of the condition. This helps them to have a realistic view of the situation. They know what is possible, and how they can improve the patient’s condition. Caregivers get encouraged when they know that they are doing their best to take care of patients. Once they face the situation, they begin finding positive things. Some patients are happy when they observe small changes in the patient’s condition. Any instance of positive change from the patient encourages them. They are happy when the patient’s heath does not worsen. The caregivers set short-term goals as a way of renewing their hope (Duggleby et al., 2009). Families are important, and in most cases, they provide better care giving than institutions. Having a positive relationship with their children provides patients with attachment, recognition and positive outlook (Surr, 2006). Dementia affects a person’s identity and personality, mostly in negative ways (Surr, 2006). Before diagnosis, patients go through periods of denial, and they might convince themselves that they are not suffering from the condition. Some patients feel the need to cover up their condition, and they end up lying to their families. It may take considerable time before the patients agree to seek medical help. Caregivers may have different explanations concerning the patient’s condition. They give reasons such as stress, depression, change of environment, and old age among others. In most cases, the caregivers are the ones who seek for medical intervention, rather than the patients. The patients do not think that there is anything wrong with them, and they may refuse to seek any medical help. The patients do not remember their actions, and they do not think that they have done anything wrong. Some of them live in denial as a way of protecting themselves. They think that everyone is against them, when people tell them things that they cannot remember. Therefore, they choose to hide their problem to avoid any negative attention for their symptoms. This affects the person’s personality because the person will find ways of lying and deceiving their families, friends, and colleagues at work (Deliane et al., 2011). Some patients tend to contradict what they. They confuse statements since they cannot remember what they previously said. A wife may not recognize her husband. He or she may talk about past events and make them look like they are currently happening. If they are corrected and anyone suggests they are unwell, they might become violent. Some of them have to be taken to hospital under coercion. All these changes make these people look different and it changes their personality (Surr, 2006). Sometimes it becomes hard for families to accept the changes. Patients tend to deny any mistakes they have done, cover up any deficits in their cognitive abilities, and undermine any difficulties they may be experiencing (Deliane et al., 2011). Some of the patients suffering from dementia may also become aggressive because they do not remember the people around them. They might think that the people are taking advantage of them, or that they want to harm them. Memory loss leads to behavior change, and this affects the person’s personality. He or she cannot remember the most obvious things. For instance, a mother will have a hard time in recognizing their children. Alzheimer’s affects the community in different ways (Deliane et al., 2011). These effects may be economic loss realized from the loss of jobs once a person is diagnosed with the condition. Patients become less productive in their work. They are unable to perform the simple and routine tasks they used to, since they cannot remember the processes. They have more conflicts with their colleagues because they develop short-term memory loss. They will therefore do something, and then forget that they are the ones who had done it. This affects the work environment. The situation worsens if the management or the colleagues at work do not know of the patient’s problems. Some patient’s end up becoming stressed and depressed because of the conditions at work, and this worsens their conditions further (Deliane et al., 2011). People in different cultures have different perception of Alzheimer’s. Some societies view dementia in a negative way. They are more likely to stigmatize people with dementia and develop negative stereotypes because they do not understand the condition (Surr, 2006). This negative perception is not good for people with dementia, and it worsens their condition. When the patients experience negative stereotypes, they tend to age more quickly, and their memory performance worsens. This is because they become upset and frustrated with their environment and treatment from people (Surr, 2006). The stigmatization happens because people in the community find it hard to cope with dementia patients. The community isolates the patients and their caregivers. Due to the embarrassment of these patients and their caregivers, they are unable to seek formal services for help. Many patients are at home using informal treatment instead of seeking professional help. The notion of assuming it is normal for old people to have dementia is another reason for using informal treatments. A large number of these patients are dying quickly because they do not seek professional help when dealing with the condition. The Western culture has some understanding of dementia. They know it is a medical condition brought by a number of diseases. People are also aware of services offered to dementia patients and their caregivers. The best way to begin to handle this condition is accepting the situation and to seek help. Different health institutions have helped patients and others who have sought their help. They help patients to deal with their social life and advice the caregivers on how to adjust smoothly. Some of the services relevant to dementia patients are nursing homes for old people. They are good caregivers to patients suffering from Alzheimer’s and other dementia patients. Family and friends can visit them in the nursing homes (Surr, 2006). Some cultures mostly consider dementia as normal stage of old age (La Fontaine et al., 2007). Others view it as mental disability. Different communities have varied definitions of dementia. Generally, it is a shame to have a dementia and it is not easily accepted. This is why patients are stigmatized and some are even neglected. There is need to create awareness of this condition to educate people about it. People might change their attitude when they understand better about dementia. Some have developed negative attitudes because they just adopted the beliefs they found in the community. The Indian communities, dementia problems are contributed by negligence of the patient and the family. It is advised that such communities should deal with family problems and overcome them. There is inadequate knowledge of dementia illness. Other physical and emotional problems are understood but there is little knowledge about dementia. This is why these communities isolate and discriminate dementia patients. Old people withdraw themselves from the rest of the community. This is why it seems acceptable to stigmatize dementia patients (La Fontaine et al., 2007). The community should take time to understand dementia conditions and change any negative attitude towards these patients. They are part of the community and they should not be isolated. It is unacceptable for children to abandon their parents or any relative because they think they are mentally ill. Dementia should be approached with a lot of understand and support to the patients. Regardless of lack of treatment to some conditions like Alzheimer’s disease, patients can live longer. This will happen if they are given enough care by those who are with them (La Fontaine et al, 2007). Around the world, more people that are elderly are reporting cases of dementia. People who are forty years of age are still prone but their chances are minimal compared to those who are more than sixty-five. Families with the elderly should learn more about dementia and prepare in case one of the members become affected. All people within these ages prone to this condition should also be aware of it and accept th3e changes in case they become affected. Dementia is hereditary and most probable in families, which has a history of it. People should stop viewing dementia as mental illness. This will help them eliminate the attitude of stigmatization towards the affected people (La Fontaine, 2007). It has been observed that dementia patients lose close relationship with people. This is a common characteristic of how communities treat these patients. It is recommended that people should maintain these relationships for the welfare of the patient. He or she should continue experiencing the same kind of environment as before. However, it is difficult to maintain the environment as it was, since the rest of the family and friends become affected by the change. A family with dementia patient should seek counseling to help them cope with the changes. References: Deliane, V., Vugt, E. M., Bakker, C., Koopmans, R. T. et al. (2011). Caregivers’ perspectives on the pre-diagnostic period in early onset dementia: A long and winding road. International Psychogeriatrics 23, (9), 1393-1404 Duggleby, W., Williams, A., Wright, K., Bollinger, S. (2009). Renewing everyday hop: The hope experience of family caregivers of persons with dementia. Issues in Mental Health Nursing 30, 518-521 La Fontaine, J., Ahuja, J., Bradbury,N. M., et al. 2007. Understanding dementia amongst people in minority ethnic and cultural and cultural groups. Journal of Advanced Nursing Volume 60, Issue 6, pages 605–614. Surr, A. C. (2006). Preservation of self in people with dementia living in residential care: A socio-biographical approach. Social Science Medicine 62, 1720-1730.

Free Essays on From Pera to Beyoglu

â€Å"From Pera to Beyoglu† Beyoglu, especially for the past century, has been a very important settlement and is one of the most valuable parts of the big and historical Istanbul (Arkan, 1993, p. 15). Istanbul has been a meeting point for many different cultures and religions throughout the history; â€Å"... connected religious and ethnic groups; Turks, Russian, Ermenian, Rum, Nasturi, Arabian, Gypsy, French, Catholic, Levanten, Sirbian, Bulgarian, Chinese, Tatarian, Jewish, Italian, Maltiz and many more in this neighborhood which little girls took little walks...† (Dorsay, 1993, p.107). These cultures lived together in peace in Beyoglu unlike the rest of the world. Beyoglu first emerged in the 8th century with the name â€Å"Galata† while Istanbul was the capital of the Roman Empire (Coruk, 1995, p. 21). Second emerging name was â€Å"Pera† meaning â€Å"above† in Greek language (Arkan, 1993, p.13). Today Beyoglu is the combined name of these two places since in 1925 after the Independence War (Arkan, 1993, p. 13! ). With time, with influences of different cultures; cultural, political, social changes occurred in Beyoglu. Beyoglu is first known with its most important settlement Galata in 13th Century (beyoglu.net/bilgi.htm). Galata was ruled by Italian colonies that were trying to gain the trade over Mediterranean area (Arkan, 1993, p. 149). Since trade was important, Galata had become the political and economical power of the time because it was between Kasimpasa and Tophane where most of the trade took place (Arkan, 1993, p. 149). Also â€Å"Halic†, which was known as â€Å"Golden Horn† was the harbor of the city and it was settled in the south part of Beyoglu, was important for trade, so with Galata and Halic areas, trade got bigger and the population got larger in Beyoglu (Beyoglu Muzesi à cin Oneriler,2000, p. 11). In 1477, a census was made in Galata and there were % 35.2 Muslims, % 38.9 Ortodox, %... Free Essays on From Pera to Beyoglu Free Essays on From Pera to Beyoglu â€Å"From Pera to Beyoglu† Beyoglu, especially for the past century, has been a very important settlement and is one of the most valuable parts of the big and historical Istanbul (Arkan, 1993, p. 15). Istanbul has been a meeting point for many different cultures and religions throughout the history; â€Å"... connected religious and ethnic groups; Turks, Russian, Ermenian, Rum, Nasturi, Arabian, Gypsy, French, Catholic, Levanten, Sirbian, Bulgarian, Chinese, Tatarian, Jewish, Italian, Maltiz and many more in this neighborhood which little girls took little walks...† (Dorsay, 1993, p.107). These cultures lived together in peace in Beyoglu unlike the rest of the world. Beyoglu first emerged in the 8th century with the name â€Å"Galata† while Istanbul was the capital of the Roman Empire (Coruk, 1995, p. 21). Second emerging name was â€Å"Pera† meaning â€Å"above† in Greek language (Arkan, 1993, p.13). Today Beyoglu is the combined name of these two places since in 1925 after the Independence War (Arkan, 1993, p. 13! ). With time, with influences of different cultures; cultural, political, social changes occurred in Beyoglu. Beyoglu is first known with its most important settlement Galata in 13th Century (beyoglu.net/bilgi.htm). Galata was ruled by Italian colonies that were trying to gain the trade over Mediterranean area (Arkan, 1993, p. 149). Since trade was important, Galata had become the political and economical power of the time because it was between Kasimpasa and Tophane where most of the trade took place (Arkan, 1993, p. 149). Also â€Å"Halic†, which was known as â€Å"Golden Horn† was the harbor of the city and it was settled in the south part of Beyoglu, was important for trade, so with Galata and Halic areas, trade got bigger and the population got larger in Beyoglu (Beyoglu Muzesi à cin Oneriler,2000, p. 11). In 1477, a census was made in Galata and there were % 35.2 Muslims, % 38.9 Ortodox, %...

Review of the Effects of the Internet on Students Annotated Bibliography

Review of the Effects of the Internet on Students - Annotated Bibliography Example The authors of this article look for the psychological aspects as to why college students are becoming addicted to the internet. They relate internet addiction to a high level of loneliness, in some cases, correlate directly. Much as other authors have stated there is more promoting the internet’s effect on students. The author explains that students who are lonely will seek out connection with strangers without actual physical interaction. However, many of these same students are, also, tremendously depressed. This article approaches the issues associated with college students pertaining to their communication skills and what promotes their internet use. Are college students more dependent on the Internet for academic or social purposes? The author found in the course of the study detailed that more students use the internet for personal or entertainment purposes that for academic or information purposes. In fact, there are a disturbing number of college students who use the internet out of loneliness, seeking attention from strangers in cyberspace. This can be a serious problem, and, potentially, in this day and age, a dangerous one. This article is pointing out that one of the major side-effects of the internet on college students includes its ability to distract students and misguide them on social levels. This source is allows a nice foundation for the history and overall understanding of the topic. This is a prime example of some ways that the internet directly has upon the students in higher education settings. Eldakak, S. (2010). Does Applying Ethics in Education Have an Effective Impact in the Classroom?. Online Submission, The author is interested in determining if the easy access to information that the internet allows has negatively impacted the ethics that once existed in the classroom. With education sometimes now entirely available online, that isolation and lack of supervision could be negatively affecting students ability to resist cheat ing or plagiarism. How can anyone be certain that the person that is supposed to taking a test is actually taking that test? In truth, at the moment, you cannot. Also, there is he consideration of what technological devices that the students may bring with them allowing them to cheat, like a cell phone and the like, which can sometimes be unfamiliar with the student’s cheating. This source is helpful in reviewing this topic because it verifies that there is a lapse of ethics that are being nudged, if not crossed, because of the freedom of information that the internet provides. The fact that the internet and our attitude towards it can become irresistible as a tool to cheat or plagiarize definitely indentifies itself as a large affect that it is having on college students. Englander, F., Terregrossa, R. A., & Wang, Z. (2010). Internet use among college students: tool or toy?. Educational Review, 62(1), 85-96. doi:10.1080/00131910903519793 This article explores how students pe rceive the internet. Is it a tool? Is it a toy? Unfortunately, it

America's Perception of American Italian Mafia Essay

America's Perception of American Italian Mafia - Essay Example These immigrants who come probably from different ethic backgrounds have been found to grow under strange circumstances that encouraged various schemes and scams. The sucker mentality is found in this people and that is why they engage in the organized crimes. A petty crime if it organized by a group of individuals can grow to become bigger if the individuals have continuity in forming a criminal organization. The chief goal of such criminal organizations is money. This criminal organization may come as a chain of many organizations. (Abadinsky, 2003) Consequently, such participants become mafia. These criminal organizations include burglary, car theft, street fangs, outflow motorcycle gangs, drug posses, and international drug cartels. It has been observed that less formal and simplex criminal networks aged by the Italian mafia do not necessarily end up in complex criminal organizations. In recent years some Italian-Americans have felt discriminated against in regard to their repres entation within the hierarchy of the American Catholic Church. They cite statistics to justify their contention that the Church has been biased in favor of Irish and Germans prelates to the exclusion of Italian-Americans. The basic perceptions of the Italian Americans who migrated to the US are perceived by the natives as gangsters who are basically associated with drug trafficking and prostitution among other crimes. The issue of illegal immigrants to the United States has been described as a major contribution to the high crime rate. This has elicited numerous reactions from various prominent people in the United State. There has been even a proposal for the deportation of the illegal immigrants back to their countries. (Rolle, 1968) There is a connection between the language and also the existence of the Italian Mafia. Since the official language used in America is English and as such they are not able to get office or formal jobs and as such they resolve in crime as a source of income. The Italian mafias are generally referred to as the thieves' in-law or professional thieves the code. This is a misconception that is associated with the Italians in the United States. However, there are other Italian Americans who are very instrumental in positive development by providing highly skilled labor in the various industries. A large number of Italians are perceived as criminals in the United States. For this reason the Italian American population was always on trial on the grounds of suspicion. (Iorizzio & Mondello, 1975) From a wider prospective the term Mafia can be understood to refer to organized criminal groups; clans that control politics and the economy in particular regions; corrupt government employees of recent years the term Mafia has been used to mean a person who controls particular goods and services. When the control is done to the detriment of the consumer to personal benefit then those controlling this are called Mafias. The Italian Americans have also been perceived as people who are driven by self interests so as to gain economic advantage. For this reason they have been know to use dubious means to gain this economic advantages. These thugs have international connections that enable then to achieve their objectives. These people have been known to pose a security risk to the

Discussion question on supply chain management and capacity management Essay

Discussion question on supply chain management and capacity management - Essay Example This serves to minimize system wide costs, and at the same time ensures satisfaction of the service levels. As such, supply chain management adds value and ensures a clear competitive advantage. Some of the objectives of this intervention are to remove assets from the balance sheet, reduce working capital, improving cash to cash cycles, and enhancing inventory turns (Ozkurt, 2013). The impact of supply chain management on the financial position of an organization assumes importance due to the fact that competition is between supply chains and not organizations. This situation is the reality of the contemporary business world. The emphasis, since the 1990s, when globalization came to the fore, has been the conveying of a product to the right place at the right time and at the minimum price (Li, Ragu – Nathan, Ragu – Nathan, & Rao, 2006, p. 107). Capacity strategy is an important principle that utilizes advanced simulation modelling to enable business organization to develop realistic and relevant capacity strategies. Moreover, such strategies are painstakingly evaluated from the operational and financial perspectives. In the context of healthcare organizations, the capacity strategy promotes the optimization of capacity in the principal departments and service lines. This salutary outcome is achieved by authenticating and developing specific strategies aimed at improvement, formulating a structure of governance, and engendering inter – disciplinary commitment (General Electric Company, 2013). With regard to adhering to a schedule of end user response times, capacity management provides information about the exact proportion of infrastructure investments required. In fact, capacity management makes it a simple task to compare vendors and establish the optimal configuration of infrastructure necessary for meeting service levels at the best cost. Another advantage is that performance

The Great Gatsby: Analysis of Deception

The Great Gatsby: Analysis of Deception There are few American novels that are honest and captivating about human nature as Scott Fitzgeralds The Great Gatsby. At the center of the novel, we discover the deep, dark secret of mankind: deception. The people of East and West Egg use one another for their own benefits and have no concern of the affect their actions may have on the people around them. As Nick Carraway narrates, we get a look into the lives of the wealthy which is merely lavish society surrounded by a wall of lies and deception. Looking inside this wall, everything seems perfectly in place; however, their money cannot buy them happiness and this is the reason for each characters use of deception. There is deception everywhere in this novel and not even the married are saved from it. Daisy is beautiful, and travels, making her a known figure in many different circles; she also has a large bank account. Tom Buchanan, her husband, is very fortunate to be with her and should not do anything to risk this marriage; nevertheless, he is cheating on her with some one of a lesser social status. Myrtle Wilson, Toms mistress, lives with her husband in the middle of East and West Egg: â€Å"The only building in sight was a small block of yellow brick sitting on the edge of the waste land; the third was a garage—Repairs. GEORGE B. WILSON† ( 29 ). It is terrible that Mr. Wilson does not even realize that his wife is carrying on an affair with another man. â€Å"She smiled slowly and, walking through her husband as if he were a ghost, shook hands with Tom, looking him flush in the eye† (29). Daisy has a high reputation and in order to keep that reputation, she makes sure to do nothing that would embarrass her: â€Å"They moved with a fast crowd, all of them young and rich and wild, but she came out absolutely perfect† (82). Tom has used Daisy for her social standing and her wealth; Tom would be cast out of the elite world if he left Daisy, making that option not even considerable. Deception is part of human nature, and, unfortunately, no on can escape from it. Even though Tom is using Daisy, Daisy also uses Tom, but for different reasons. Nick unveils the fact that Daisy does not need Tom anything except his ability to provide her with the emotional stability that she needs. It becomes clear throughout the course of the story that Daisy and Gatsby loved each other very deeply; however, when Gatsby went away to war, Daisy found and married Tom. Daisy had hidden her love for Gatsby from Tom and everyone who surrounded her; thus, when Gatsby returned to tell her that he loved her, she did not know how to react to the situation because she had been hiding her love for so long. Daisy then began to see Gatsby never telling Tom what she was doing. Jordan told Nick that on the night before Tom and Daisys marriage, â€Å"she [Daisy] was as drunk as a monkey. She had a letter. She began to cry—she cried and cried† (81). Daisy cried because she knew that she was not marrying Gatsby—her true love. Finally, five years later, Daisy breaks down and admits that she loves Gatsby but that she loved Tom as well. â€Å"Even alone I cant say that I never loved Tom† (140). Daisy used Tom as her support so that she would never feel lonely or neglected as she did when Gatsby left for the war. Mr. Jay Gatsby has also used others for his own personal gain. Over the time that Gatsby and Nick become friends, Gatsby tells of his love for Daisy. As Daisys cousin, Nick has the power to get both of them together. Gatsby sees this possibility and has Jordan call to set up a tea in hopes of just â€Å"running into† Daisy. Thus Jordan calls up and tells Nick that â€Å"‘He [Gatsby] wants to know if youll invite Daisy to your house some afternoon and then let him come over. He wants her to see his house and your house is right next door† (83-4). Gatsby is using Nick in order to see Daisy, and also Jordan to ensure that this meeting will occur. Also, Gatsby takes advantage of Nicks social status to progress his own dreams; â€Å"‘I dont want to do anything out of the way! he [Gatsby] kept saying. ‘I want to see her right next door.† This was Gatsbys plan—he wanted Daisy to see the difference between himself and Nick—Nick is poor whe reas Gatsby is wealthy and his large house looks even bigger next to Nicks smaller one. Gatsby uses Nick for Daisy, but Nick never realizes it. From Nick Carraways perspective, he tells of how the people of West and East egg exploit each others trust in hopes of receiving what they want. The people around Nick all wanted to attain some sort of feeling of happiness and were not concerned with who they might hurt in the process. The affluent recognized something that they wanted, so they used each other to get that satisfactory feeling, no concern with how temporary that happiness may be. Nicks narration reveals the degree the wealthy would go in order to receive what they desired. Nicks truthfulness and honest character throws a shadow upon the deception of the wealthy.

Sequel to The Cask Of Amontillado :: essays research papers

At precisely 10:30 A.M. I got a call from a Mr. Machiano saying while renovating a palazzo his men found the bones of a human. When I got to the scene one of his employees showed me to the bones. The clothes were still on the carcass. I asked Mr. Machiano how the body was discovered, "My men were knocking down the walls and one of them found a skeleton with its clothes on, and that’s when I called you." I asked whom he bought the palace from. "A man I would say in his early eighties, named Montresor." I then left to learn about this person.. I found out that he is living with a cousin right near his old home. I decided to stop by and ask him a few questions hoping he will remember or know something. After about an hour of getting "I do not know. What are you talking about? Please leave." I realized this was a waste of time and decided to go. Later that night while eating dinner I decided the next morning I would go back to the crime scene to check for clues. The next morning I called Mr. Machiano and asked him to meet me at the palazzo. As I approached the body I began to feel a little queasy from last night’s dinner but luckily I brought some herbal tea to help soothe my stomach. Anyway, I began to search the ground around the body hoping to find some clues. I noticed a gold bracelet on the ground near the body, and it read Montrsor. I decided to do a little more research on this man. I went to the station and asked the secretary to show me the file on any person missing for more than 20 years. The list only had about five people on it with a brief description. There was a man by the name of Fortunato on it who has been missing for about 50 years. He was last seen wearing a motley. I then put two and two together and after some investigation, I found out that the carcass was indeed Fortunato. Later that afternoon I decided to visit Mrs. Fortunato. She took the news pretty well, but I guess she had a feeling he was dead She said "The last time I saw him was fifty years ago during carnival season." I went back to Montresor’s house and told him that "Next to Fortunato’s body was a gold bracelet with your name on it." He still claimed to

Professional Development Journal Essay

Education is an aspect where one’s cognitive and learning abilities are put to tests and pushed to its maximum abilities. It is important because education gives a man a career so he can compete with a career-oriented workplace. Education also prepares a man to efficiently and competitively perform his tasks in the field of his expertise in the real world. I have finished an A.A.S. in Telecommunications and still continuing my BS in Criminal Justice in an online school, the Kaplan University. However, I have been in and out of school because of work. Though BS in Criminal Justice is the career that I want to pursue, the need for financial aspects prohibits me to continuously go to school and finish the degree that I want. My skills in my field of interest is not trained and tested since my ten years of schooling has been in and out. The course that I have finished –   A.A.S. in Telecommunications has helped me get into a telecommunication industry   and this career just provided for my financial needs. When I was employed in chemical   industry which produces flavorings that goes with any processed food that we drink or eat, I settled with that kind of job for the reason that I needed money and that I did not finish a degree to which I can qualify to a higher position in any offices. Now I can say that the level of education that I had did not allowed me to get a good job. Thus, the jobs that I got hindered me from continuing my studies because I cannot balance work and study. I have to work to finance my study, that’s why. Also the level of education I have achieved and the jobs that I got into, helped me realized that I can learn things I thought I would never understand. Like when I was working in the chemical industry, I would not have thought that I would understand the chemical stuff there. The realization thing helped boost my self confidence that I can still learn things if I am given the chance to, though I have been in and out of school. However, taking a look at my former job’s effect in my professional growth, I can say that it has not improved at all. I stayed with my work because I needed to fulfill my financial needs, but professionally there was no growth in it. With the telecommunication industry where I have worked for eight years,   Ã‚  it has opened a new field for me and a field where I can practice the degree I got in telecommunications. I have learned about fiber optics and the pay was good that is why I wasn’t able to leave   my career there to study. In this job, I had grown professionally because I have already practiced the education I earned. But personal growth was very minimal. My learning abilities were put on a test, but the satisfaction I got from my job was nominal. The reason is that my line of interest is still in criminal justice, and so I can only be satisfied if I practice the field that I am totally interested in. Therefore, I have come to realize that in getting the course and career that I want to get into, I should go for the field I am most interested in. Be educated about it by getting a degree and practicing my career after. Only this can give me the maximum personal and professional growth. I have been taking up BS in Criminal Justice online and have been in and out of it for the past ten years. It has not helped my professional and personal growth in any way. I had jobs to sustain my financial needs for the moment, and when the salary is good I stay with the company. My experiences in different jobs I had was rewarding in a way that I was able to learn new things and that learning is good for me when given the chance to. So I can say that when I be given a chance to finally finish my criminal justice course, I’d be doing good in learning and finally may be able to practice it in the field that I want.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In doing this, I have discovered that employed people with low salary and are not satisfied with their jobs have these reasons why they still stay in the work they have. One is, lack of education, and even if they wanted to study, education is expensive and they still have to settle other financial deadlines they have. Another is, they might have taken the wrong choice of career. At some point in people’s life, they are too young to know what they want, that when they get a course in college, they just at times trust their instincts or what they think is cool. Next reason is that there are no other options for them, following reasons for this may vary depending on the kind of life a person has, or the difficulties they encounter. Professional Development Journal is a record of all the activities, seminars, awards and achievements, scholarships, workshops, trainings and education that a person attended that would help him track down his qualifications when trying to prepare for a resume, get employed and succeed in his chosen career. It is important to keep a record of these because it would be a great help especially in reaching a qualification or standard when applying for work or scholarship. A sample format of Professional Development Journal: Name:  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Age: Office Address:  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Phone No. Permanent/Home Address:  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Phone No. Course of study: Major:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚   Minor:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚   Concentration: List down seminars attended, workshops, organizational activities and positions. Specify the date of event. List down awards, recognitions and scholarships received. Specify the date of event. Career Development: Employment while in school, internship, duty/responsibility, start/end date. Interview questions (may be included). Have you ever planned a whole event by yourself? How was it? Describe briefly. What is your plan of action to the members who refuse to follow rules and do not participate in activities? When was the moment where you experienced being in an ethical conflict? What did you do? Specify References. (Do not use a friend’s or a relative’s name and ask permission before listing.) Work References: (Include company name, position, scope of work, date started and date of the end of contract.) Non-work References: (Include name, title, company, address and contact numbers.) Reference Professional Development Journal. January 30, 2008 retrieved from www.philau.edu/career/parents/documents/ProfessionalDevelopmentJournal_000.doc

College Farewell Party Themes

College Farewell Party Themes If you or someone you know is heading off to college, a college farewell party can be a fun way to celebrate the start of an exciting new chapter. The following themes can all help to make sure a farewell party is the perfect balance of celebration, acknowledgment, and fun. Book Theme   Dont think nerdy; think scholarly. A book-themed party can provide all kinds of creative ideas, whether its a write-the-next-chapter-of-your-life idea or one that focuses on the academic nature of college. Additionally, decorating with books can be easy on the budget, as you (and your friends and neighbors) likely already have a ton of books you can use for centerpieces and the like. State Theme If youre going to college in a new state, consider making that states history and reputation the theme. Places like Hawaii, New York, California, and even Idaho all have strong identities that you can use. Additionally, look into a state (or even specific colleges) history for more ideas. Sports-Team Theme If your school is known, for example, for a great football team, that can easily become your farewell party theme. Similarly, if youre going to college in a town with famous professional teams like Boston those can also be adapted to a party theme as well. Course-of-Study Theme If you want to be a doctor, consider a party that revolves around those working in the medical field; childrens playsets of doctors coats and stethoscopes can easily become quick centerpieces and decorations. If you want to be a teacher, consider decorating with apples, books, chalkboards, and the like. Using what you want to study, or a job youd like to have after you graduate  can be a smart starting place for party themes. Off-to-See-the-World Theme This can be especially good if youre interested in studying abroad or majoring in something like international relations. The theme can easily carry over, too, with global maps, globes, and other world-theme decor. For an extra fun touch, see if someone can make an ice cream bombe that looks like the earth! What-Will-You-Become? Theme Conversely, however, some students go off to college as undeclared majors and have no idea what they want to study. If this is the case, use the party as a chance to explore the possibilities of what someone can do while theyre away at school. Ask guests to write down their predictions for the future. Put out a crystal ball that sets the theme of what the future might hold. Sometimes the unknown itself can be a perfect farewell party theme. Role Model Theme If you, for example, a woman who is going off to study science, use the opportunity to acknowledge those who helped pave your path. Similarly, if you want to go to college so you can help your community or become politically active, find and display information about role models who helped you set your goals. It can be a great way for you to remind yourself of your internal motivations while also helping party guests learn about people they might not have heard about before. College/University Theme This one is so easy and yet so many folks dont even think about it. Plan your theme around the college youll be attending. Use school colors for things like plates and decorations; have key people wear shirts advertising the name of your future college or university; ask to have a cake decorated with the logo of your school. Its easy and fun and can help everyone celebrate your excitement. Ready-to-Bloom Theme If you love flowers, gardening, nature, or environmental issues, having an off-to-bloom! theme can be original and creative. You can use small plants or even seed packets for decorations and party gifts. You can use the analogy of heading off to college as the start of someone really opening up and becoming him- or herself. This theme offers a lot of funky ideas for the right creative mind. But given how much growth and change happens during ones time in college, it can also be the perfect farewell party theme at the perfect time.

Listening skills essay

Listening skills essay Listening skills essay Listening skills essaySome of the â€Å"filters† that might interfere with the helping relationship include individual judgments, biases, personal experiences, values, beliefs, personality traits, expectations, norms and rules. These filters may distort the message send by a person. As a result, it is necessary to develop the proper listening skills to avoid misinterpreting.Often times, people seek the advice of helping or use caution when giving advice. Often times, people seek the advice of helping professionals on personal, emotional and even financial matters. Within my role as a helper, it is not acceptable to give advice. Offering some solutions to problems may have negative effect on further communication and interaction processes. It is necessary to use the technique â€Å"reflection of feelings† in order to explain the client his feelings and help him to find the right solution.Nonverbal communication applies to the topic of active listening because it is a vit al component of active listening. Helpers should be ready to respond to non-verbal behavior in communication, such as tone, the volume of speech, tears or laughter, etc. One of examples of how misinterpreting someone’s nonverbal communication can result in distorting the intended message is the situation when a helper fails to understand eye contact and silences. These elements of non-verbal behavior may signify some negative attitudes, which require adequate response. Both salience and eye contact may interpret one’s feelings.My strengths as a communicator include the ability to organize my thoughts in a proper way, active listening skills, patience, self-control, openness in communication, and the ability to avoid conflicts. My weaknesses as a communicator include the improper skills in interpreting non-verbal communication and behavior. I need to use my active listening skills more effectively to become professional in communication with clients.

Film Analysis Essay Example | Topics and Well Written Essays - 1000 words - 4

Film Analysis - Essay Example The preceding events claimed thousands of lives in disasters that are both natural and technological hazards. The disaster does not stop at the actual occurrence of the gas leak, the hurricane, or the tsunami. The true catastrophe sets in with the letdown of those at fault and the government agencies who failed to address the situation of the people left by the grueling devastation. The Bhopal gas leak in India occurred when a 15-year old plant released one of the most toxic chemical known to man, the MIC or Methyl isocyanate. Failing with the three safety measures that could have prevented it because of cost-cutting, 3,000 people died within hours and 300,000 more exposed on December 3, 1984. This video led me to realize that technological hazard as discussed could have catastrophic results when not taken seriously. There was poor regulation of the plant and as one of the people interviewed said, there was a problem because they weren’t able to flush water out for about 20 days, meaning there was a leak, but there was no report about it. In a country like India where a multi-national corporation such as Union Carbide sets up shop, it was also evident that there was no government accountability. CEO Warren Anderson got off virtually scot-free by paying $470M or approximately $600 per victim. He was arrested and detained luxuriously and once he posted bai l he immediately flew out of India. To this day many people are still suffering the effects of the exposure and there is nothing anyone is doing about it. This is the real tragedy that lingers on for decades (â€Å"Seconds From Disaster: Bhopal Nightmare,† 2014). In When the Levees Broke, Spike Lee chronicles the events and the lives of the 2005 Hurricane Katrina victims in New Orleans and the gulf states of Mississippi, Alabama, Louisiana and Florida. The most devastated, New Orleans, suffered due to its geographical location as a

Professional Profile of the Program Analyst and System Engineer Essay

Professional Profile of the Program Analyst and System Engineer - Essay Example Professional Profile of the Program Analyst and System Engineer ïÆ' ¼ Highly skilled in creating supportive technical solutions, overseeing contract administration, and facilitating effective program coordination strategies to increase workflow efficiency ïÆ' ¼ Proven ability to effectively handle multi-task levels of management responsibility with minimal direction from superiors while supervising personnel, providing team leadership, motivation, and development ïÆ' ¼ Solid communication, interpersonal, time management, analytical, organizational, and technical skills ïÆ' ¼ Experienced in Forecasting, Performance Improvement, Program Analysis, Project Management and System Engineering ïÆ' ¼ Extremely intelligent, dependable, and self-motivated with a high degree of collaborative work integrity ï‚ § I am currently working as a Senior Aviation Cost Analysis for a Business Case Study (BCS) for the Army Aviation Ground Support Equipment (AGSE) for Tool Replacement Warranty Program. ï‚ § I have worked in the position of Contract Specialist for CAS. The role involved Corporation working the AMCOM Contract at the Sparkman Center in the Acquisitions Logistic Directorate. ï‚ § Held accountable for maintaining the quality of the design, conformance, and condition of building the Boeing Delta Plant while reviewing in-plant testing for quality and recommending approval or disapproval to the Senior Quality Engineer.

Karma-Yoga Essay Example | Topics and Well Written Essays - 750 words

Karma-Yoga - Essay Example The action path proposed in Bhagavad-Gita teaches someone how to remain in the world, doing their duties and still get qualification for the spiritual life. It is in contrary to the common opinion that people should go to the forest, renounce their worldly belongings, away from the community like a cave and do meditation or tapas to achieve self-realization. According to Hindu, Karma operates both in a lifetime and across lifetimes; the actions results may only get experienced after the life in the present. Virtuous or good actions, harmony actions with dharma, will get good responses or reactions while bad actions, those that are against dharma will get the opposite consequences. Krishna explains that actions bind people to their subject and impact them to their karma. Though, it does not mean that non-action or inaction is a solution to karma problem. It is clear that none of the actions, non-action, wrong action and right action, give individuals freedom by renouncing work or abstaining from work. It is because one cannot remain inactive as the gunas drive each one helplessly in performing actions physically and mentally. Right action is when one who know the truth about functions and qualities of their functions, understanding gunas as senses and tend to move between them as the sense-objects. A wrong action is when a person deluded by egoism describes the Self with the mind, body, the senses, and life-forces, ascribing to the Self every body’s attributes and the senses (Sargeant 5).

Executive Summary Essay Example for Free

Executive Summary Essay Patient education is crucial to improve quality of patient care, increase healthy behaviors and improve health status. Nursing and patient interaction plays a very important role, and part of a nurses’ job is to educate the patient (Ferguson et al., 2013). Educational programs such as nursing groups would be of great benefit to implement at Aurora Behavioral Health facility. The following content will provide the purpose, target audience, benefits and more details on why implementing this programming will benefit this facility and improve quality of care. Purpose of Programming The main purpose of this programming is to improve patient health and slow down disease deterioration. This also gives the patients a chance to express some of their worries or concerns regarding the treatment or medication they are getting. This type of population already has a challenging time understanding their own condition and or state of mind, not all of them but most of them since they are mentally challenges due to their psychotic disorder. This programming also serves the purpose of nurses developing a therapeutic relationship with their patients, often times nurses will be able to pick up if there is a change in behavior, which can become a very important hint when related to a patient that is severely depressed. Overall increased customer satisfaction is the end goal. Target Audience The target audiences are psychotic, depressed, and detoxing patients. With psychotic patients that are on multiple psychotropic medications it is important to constantly be educating on the side effects of the medication such as lithium and the importance of hydration. Behavioral health technicians would also benefit from this as well as they themselves can  encourage patients to abide by these helpful hints reducing complications that can occur. Benefits of Programming An educated patient can participate in improvement of their own treatment helping improve outcomes or being capable of identifying errors before they occur ending in a shorter length of stay and a speedy recovery (Hà ¤tà ¶nen et al., 2010). For example a patient who has a good knowledge and understands what medications they are on and the times they are taken, will be able to catch a medication error perhaps by recognizing the pill itself and might realize and say â€Å" I take that medication at night, not in the morning† unfortunately we are humans and make mistakes. Individuals with poor mental health conditions often feel inferior, this nursing program will help them build more confidence and also allow one on one time with their nurse resulting in therapeutic relationship. Nurses will also have the benefit of becoming more familiar with his or her patients and recognize any changes in attitude or behavior. Cost, Budget Justification . The only cost in this programming would be the time put into by the nurses. There has to be adequate staffing so the nurse is able to take the time to accomplish this daily task. There are only a few requirements perhaps having the nurse with the lower patient acuity do the nursing group. The cost would be minimal such as providing the patient with printed material for them to read as some of them learn better by reading. Evaluation Basis A nursing group would consist of thirty minutes to an hour dedicated to educate patients to touch base on important topics. Some important topics consist of safety, medications and its side effects, warning signs of complications or basic topics such as hydration and nutrition. The nursing group will be done once a day preferably during the daytime shift when patients are alert and awake. There are two nurses per unit which consists of 20 beds, one nurse can do nursing group while the other remains at the nurses station attending to the rest of the patients that decided not to attend or couldn’t for various reasons. The nursing supervisor is  responsible to making a file with numerous health related topics that would be targeted to this type of population. If there is a chaotic busy day with more important priorities to where nurses don’t have the time to teach nursing group, it can be cancelled and held until the next day. Conclusion Patient education needs continuing emphasis in the healthcare systems and educational programs such as nursing group. This is crucial to patients in the experience of their illness and in the community. According to a study patients perceive structured and systematically conducted patient education programs very useful (Koivunen, et al., 2012). Informed patients can lessen changes of malpractice claims and improve and increase overall patient satisfaction. This is a low cost effective program that will help achieve and meet patient satisfaction as it improves quality of patient care. . References Ferguson, Linda, M., Heather Ward, Sharon Card, Suzanne Sheppard, and Jane McMurtry. 2013. Putting the patient back into patient-centred care: An education perspective. Nurse Education In Practice 13, no. 4: 283-287. CINAHL Complete, EBSCOhost (accessed September 29, 2014) Hà ¤tà ¶nen, H., Suhonen, R., Warro, H., Pitkà ¤nen, A., Và ¤limà ¤ki, M. (2010). Patients perceptions of patient education on psychiatric inpatient wards: a qualitative study. Journal Of Psychiatric Mental Health Nursing, 17(4), 335-341. doi:10.1111/j.1365-2850.2009.01530.x Koivunen, M. M., Huhtasalo, J. J., Makkonen, P. P., VÄLimÄKi, M. M., HÄTÃâ€"Nen, H. H. (2012). Nurses roles in systematic patient education sessions in psychiatric nursing. Journal Of Psychiatric Mental Health Nursing, 19(6), 546-554. doi:10.1111/j.1365-2850.2011.01833.x